The leaping bunny
Many of the products on our supermarket shelves, from lipsticks to floor cleaners, have either been tested on animals or contain ingredients that have.
While some products carry labels claiming that their brand is ‘not tested on animals’ or is ‘against animal testing’, these are often confusing and do not guarantee that the product is actually free from animal testing. Only the Leaping Bunny can provide peace of mind.
Products bearing the Leaping Bunny mark are certified ‘cruelty free’ under the internationally-recognised Humane Cosmetics or Humane Household Products Standards.
These rigorous standards stipulate that no animal testing is conducted or commissioned for finished products or ingredients in any phase of product development by the company, its laboratories or its suppliers after a fixed cut-off date.
What products carry the Leaping Bunny Trademark?
A broad range of personal care, cosmetic and household products carry the Leaping Bunny mark. Using our search you can find ‘cruelty-free’ products such as skin, hair, foot and dental care, fragrances, make-up, nail care, baby care and aromatherapy products, as well as a wide range of household cleaners from dishwasher detergents to disinfectants.
Use this site to:
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Search for cruelty free products
Find brands and products that are guaranteed ‘cruelty free’ and carry the Leaping Bunny logo.
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Ask your favourite brands to Go Cruelty Free
Find out if your favourite brands are ‘cruelty free’, and if they’re not we’ll help you get in touch with them to find out why not!
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Visit our FAQ section
Learn more about animal testing for cosmetic and household products.
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Get Involved
Find out what you can do to go ‘cruelty free’.